Generating an email list without purchasing contacts in bulk may seem difficult. However, by creating a signup form and placing it in strategic locations, it’s entirely possible.
Here are some tips to help you capture emails and create a quality address book.
1. Be generous
Offer a gift in exchange for an email address.
At a time when many Internet users benin phone number library have inboxes saturated with emails and consumers are increasingly sensitive to the use of their personal data, you will find few people willing to give you their address “just like that.”
Sure, they might be interested in your content or products, but to help them take the plunge, nothing beats offering a small gift.
So, in exchange for their email address, you can offer them a discount or free content (e-book, white paper, VIP blog articles, etc.).
2. Get attention
To be effective, your registration form must be clearly visible.
There are several ways to highlight your signup form and place it on your site to attract attention. Some common examples:
- In the sidebar of your blog/site: this sell more with this year end smb will accompany the Internet user as they scroll through your content and will be visible at all times.
- In your main menu: Integrating your form into the menu at the top of your site is a good way to make it visible as soon as you land on the page.
At the end of the article:
If the user is interested in the content of your blog article, offer them the possibility of subscribing to your newsletter to receive your content fax lead automatically in their inbox.
- In a pop-up window: Pop-ups have a bad reputation, but they often work very well. To be effective, it’s important not to overuse them. A good practice is to display the pop-up after a certain amount of reading time, so as not to immediately “attack” your readers.
Of course, you can combine these strategies and display your signup form in different places on your website.