1. Build trust with customers
User-generated content derives its effectiveness from Use the its inherent authenticity and credibility. Unlike traditional studio photography with professional models? UGC showcases real customers utilising products in genuine environments.
This authenticity resonates with potential buyers? as the content creators have independently invested in and experienced the products? lending substantial credibility to their demonstrations and testimonials.
A community UGC gallery on SnowWorld’s website
Brands that run User Generated Content iran whatsapp number data 5 million campaigns are seen as authentic? meaning that customers trust them more. In fact? studies show that UGC can drive improved trust and loyalty for eCommerce brands? and 80% of respondents have said that UGC highly impacts their purchasing decisions.
And if 90% of customers check product reviews before purchase? UGC will help you reinforce the reliability and performance of your products. While 91% of shoppers are influenced to buy by social content? every brand out there is contending to be an influencer. Therefore? building trust with your target audience should be high on every brand’s list.
Shoppers have too many options to waste time on a brand although many sources provide the same that they don’t believe will deliver a consistent product. Make sure your customers know that when they buy something from you? they’re guaranteed a product that is trusted by previous customers.
Fjallraven tagging their customers on Instagram
People are already talking about you on social media. They’re stay alb directory on already comparing products and listening to peer recommendations of what to buy. So why not harness all of this social proof? and use it to impress your shoppers? Learn how to create the perfect user-generated content campaign for your brand.
See the benefits of UGC for yourself. Find out more about how authentic customer content drives purchases on eCommerce stores.
