Create a strong visual to stand out from the competition

To be recognizable and stand out from the crowd, it is essential to have your own visual identity.Fortunately, there’s no need to hire a designer anymore; there are plenty of free resources that make it easy to create a high-quality visual.

The most important thing, before launching your SME marketing, is to think carefully about the image you want to convey and  cyprus phone number library choose colors that truly represent you.

Do you sell luxury products? Why not opt ​​for a simple design dominated by black?

Are you targeting a younger audience? Use bright colors and strong contrasts.

Once you have your colors defined, it’s time to create your logo.

To do this, first ask yourself what you want to express through it. You can start by analyzing your competitors’ logos for inspiration.

The logo should reflect your brand a platform dedicated to creating omni image: rather functional and serious with sober colors and simple shapes, rather “flashy” and offbeat with bright colors and organic shapes, etc.

Sometimes it’s enough to find a nice font and take your brand name as a logo without adding any images (think, for example, Coca-Cola or Google).

2. Create a strong logo and visual identity

In any case, your logo shouldn’t be overly complicated. A good logo also works when displayed small, as an app on mobile or as a favicon.

To create your logo, you can call on  consumer data a professional or use a free turnkey solution like FreeLogoDesign , Logo Crisp or even the Canva logo creator.

Now you can start populating your website and social media profiles with images.

Fortunately, these days there are plenty of royalty-free image banks that allow you to find and create engaging photos and videos, even on a budget.

You can, for example, use the following sites: