How to develop a WeChat public account

With the rapid development of mobile Internet, WeChat public accounts have become an important tool for corporate and personal publicity and promotion.

How to develop a WeChat public account ?
So, how to develop a WeChat official account? Infocode, a professional WeChat development company, will answer this question for you in one step, from creation to operation.

Create a WeChat public account

1. Register an account

You need to register an account on the WeChat public platform (mp.weixin.qq.com). Select the “Public Account” tab and fill in relevant information, including email address, password, etc. In addition, you also need to uruguay phone number library select the public account type (subscription account or service account) and conduct WeChat authentication (both individuals and companies can apply).

2. Design the public account information

After completing the registration, you need to complete the public account information, including name, avatar, introduction, etc. This information will serve as the public account’s logo, making it easier for users to identify and remember. At the same time, you can also upload a custom avatar and cover picture to enhance the public account’s image.

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3. Configure functional modules

 

On the WeChat public platform, you can configure various functional modules for public accounts, such as automatic replies, keyword replies, and text and picture messages. These functions will help you better interact with what is the season? users and improve user experience. For example, you can set up automatic replies, and when users send specific content, the system will automatically reply with a preset message; or set up keyword replies, and when users send messages containing specific keywords, the system will automatically reply with the corresponding content.

How to develop a WeChat public account, from creation to operation, all in one step!

Operate WeChat public account
1. Content planning and publishing

Content is the core value of WeChat public accounts. Therefore, you need to regularly plan and publish valuable, interesting, and attractive content to attract users’ attention and reading. The content can cover industry information, product introductions, event promotions, and other aspects. At the same time, you also need to pay attention to the frequency and quality of content updates to maintain user attention and activity.

2. Interaction and fan management

 

By interacting and managing fans, you can better understand users’ needs and preferences and provide them with more cg leads precise services. Specifically, you can interact with fans in the following ways:

a. Automatic reply: Automatically reply to the corresponding information according to the content of the message sent by the user. This helps to quickly solve the user’s problem and improve user satisfaction.

b. Keyword reply: Automatically reply to specific keywords sent by users with corresponding content. This helps guide users into topics of interest and increase user engagement.

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