Like it or not, you have to accept the fact that the goal of sales writing is to convince the customer to take some action you want. To achieve this, you should be both a good dog handler and a good psychologist. In this fourth part of our series on our psyche and copywriting, we will present you with 4 tips on great techniques to get under your readers’ skin a little deeper.
4 lesser-known persuasive techniques
If you did not prompt and persuade the reader to take any acti saudi arabia whatsapp number data on, the text would be much less effective – which is definitely not your goal. On the contrary. The conversion rates of your texts should gradually increase as you get to know your readers more and more (ideally). We will not linger any longer and will go straight to imagine what will be discussed in today’s article.
Read the following 4 points:
Use the power of rhythm in the text.
Try to differentiate yourself from others (with the help of interesting words).
Repetition – the mother of wisdom.
Keep bullet points clearly organized .
Feel free to contribute with a sprym, but only with a rhyme
Have you ever tried creating rhythm lyrics? Isn’t it? Big mistake. You don’t know what you’re getting yourself into. Thanks to psychologists, we know that if your sentence rh increase your brand visibility ymes, or at least part of it rhymes, people believe the message twice as much as normal . More interesting information on this topic was written by psychologist Wray Herbert in this article . The rule that every copyw material data riter should remember from this point is:
Try to create a rhyme in your text for the most important messages . In this way, you will increase your chances of persuading the reader to take the next step or at least to remember your message more effectively.
Try to stand out, stand out from the crowd
If your writing is going to be the same as everyone else’s in your field, you’re doing something wrong. Many people won’t remember you. In business (not only on the Internet), any difference, even a small one, can become your competitive advantage , and you want that. Try to use an interesting, original word from time to time. Readers remember sentences best that contain interesting, unusual words. Of course, you must not exaggerate the ratio of non-traditional words. Add only a few to your message.
Repetition – the mother of wisdom
People tend to believe what they hear often. If you are aware of this persuasive technique, do not forget to repeat the important things to the readers throughout the text . Repeat your important messages not only in the course of individual texts. You can use this technique in content marketing in general.