If the Subject of your Email Marketing Campaign is boring, it is likely that no one will open it. Never leave alternatives to your possible Subject for the last minute, but rather write variations with interesting and attractive content .
Follow Sol’s advice and consider possible Subjects , write down five alternatives and then choose the best one or mix options to arrive at the ideal subject . Also, don’t exceed 50 characters and try to focus all the attention on that line on a specific action that invites people to open the Email .
To accompany your Subject, you can use the pre-header that Doppler offers you. You will then have a second Subject to stimulate your Call to Action , provide a summary of the content, establish the reason for the Subscription, de updated 2024 mobile phone number data tail times and expirations of your offer or give a summary of your content. It will be your time to activate creativity!
Make your emails go viral with social networks
If you are looking to spread your content even further , the best option is to use Social Email Marketing . You will see how by combining the spontaneity and virality of social networks with the personalization, mass appeal and economy of Email Marketing you will be able to maximize the exposure of your Campaigns and increase your Database.
You can also integrate a Landing Page with your Social Networks through Facebook Tabs . Lander offers you the possibility of publishing your Landing Page in just 4 steps. You will see how you can save yourself applications and intermediate instances and you will be able to maximize your content by sharing your material immediately with Lander and Facebook. This way, you will be able to enter a Landing Page on Facebook that serves as a Form and feeds your Email Lists.
Using Doppler you have the possibility to set up and configure the sending of your Email Marketing Campaigns so that they are automatically published on your Social Networks . Check out this post and you will see how to generate extra content for your networks in a simple and viral way.
Measure, analyze and retest
Email Marketing has the unique ability to measure and evaluate results . If you want to analyze the return on investment of each of your campaigns, you can use Doppler’s powerful ROI calculator and quantify the economic success of each of your campaigns.
Doppler also offers you the possibility of analyzing your Campaign Reports , evaluating who opened your Em usa data ails and who was removed from your Database. If you want to make informed decisions , there is nothing better than knowing the strengths and weaknesses of your piece by testing the content and the way you distribute it .
To do this, you can carry out an A/B Test , either of content or how are we going to raise capital to finance the stock of our new products? subject, to test which Subject works best and achieves more openings, or which content structure receives more clicks on your calls to action .
In the next few days, Doppler will launch a complete Report so that you can learn about the average metrics in Email Marketing and by industry . With this free report, you will learn all the data on schedules, dates, frequencies, keywords, email clients and strategies to avoid removals. Our wish is that this report will help you make decisions.