URL of the website Register with Yandex Business . Your company will appear on maps and will receive an expand presentation in search results, and tools for launching advertising and working with reviews will become available.
You can promote in several regions. This is done using folders (subsections of the site) or subdomains (separate resources). If the company has an office in each region, it is better to use subdomains, Yandex likes them more. But it is important to understand that, in fact, these are separate sites, each of which nes to be promot from scratch.
If you don’t have the time or budget for subdomains, use folders. To do this, create separate directories on the site for each region. The advantage of this method is that you can focus your efforts on just one resource, trust and link weight are sav within one domain.
URL of the site page that uses the folder for the Samara region
Our articles will help you conquer Yandex regional search results:
How to get to the TOP of Yandex local search
URL of the website Yandex Business Guide: How to Create an Effective Profile
How to set up a website for promotion throughout Russia [PromoPult instructions]
Check the site for technical errors and viruses
Regularly monitor and eliminate broken links, duplicates, orphan pages, and code errors – all of these negatively affect the ranking of a website.
Some technical problems can be identifi by Yandex car owner data Webmaster, while others can be solv by free and paid services and multifunctional SEO platforms: PromoPult , Screaming Frog , PR-CY , Rush Analytics , SEOlib , Pixel Tools and the like.
Algorithms for identifying errors and troubleshooting problems can be found in these articles:
What are broken links on a website, how to find them and fix the problem
What are duplicates on a website and how to deal with them
How to check code validity and find the first company appeared on the imperial errors in HTML and CSS
What are circular links on a website and should they be remov?
Error 404: What is it and how to fix it
Error 500: What does it mean and how to fix it
Set up robots file and xml sitemap
- Create a correct robots file . In it, you can set indexing singapore phone list rules for robots. Use the Disallow directive to close service, confidential, and other pages that should not be includ in the search results.
- If the site is large, add a sitemap to help the robot find pages faster. Yandex recommends creating it in XML format.
